Here's a little rant....

I was just reading this and it got me thinking about something....

How the hell did we get to the point in the world where the job of "trend predictor" was created and why the fuck do we value it? Isn't that the same thing as valuing the opinion of the "psychic" down the street with the neon hand in her window who will tell you all about your future, based on some quick analysis of clues and hints she garners from her interaction with you? Except for some reason the psychic is a fraud out to steal your money and these "trend spotters" are the driving force behind marketing and are actually listened to by companies everywhere. Yet they both do the same thing....analyze available data and make some semi-random guesses. And if you read that transcript and see the things they're actually predicting as trends....that shit is even vaguer and more chock full o'bullshit than anything you'll hear from a psychic. Oh, and pardon my fucking puking at the BBC calling them "prophets"......

Keep consuming. Do it.